INRIX Launches New Artificial Intelligence Traffic Solution

When it comes to commuting, there are certain realities drivers just accept: sudden stop-and-go traffic, surprise lane closures or ETAs that are guestimates.

Drivers aren’t the only ones suffering— transportation professionals need timely, accurate traffic data to manage congestion– but existing solutions fall short. ITS (UK) member INRIX, the global leader in connected car services and transportation analytics, just released the industry’s next-generation traffic solution that leverages artificial intelligence to deliver the most precise and actionable traffic information to date. INRIX AI Traffic provides instantaneous updates to traffic conditions and pinpoints traffic speeds in different lanes to deliver accurate ETAs on every roadway around the world. 

With INRIX AI Traffic, drivers get to their destinations faster and with less stress, businesses can make smarter decisions, and road authorities can gain the knowledge they need to promote public safety and future-proof their roadways.

·        More Accurate ETAs: INRIX AI Traffic ensures drivers will arrive at their destination on-time — and not a minute later.

·        Instant Updates Get Drivers There Fast and Safe: INRIX AI Traffic updates road conditions instantaneously — from roadwork to accidents to everyday congestion — keeping road authorities and drivers one-step-ahead.

·        Lane-by-Lane Precision: INRIX AI Traffic is precise enough to pinpoint the speed of traffic in different lanes helping drivers and road authorities make better decisions.

·        Covers All Roads: INRIX AI Traffic has the ability to calculate speeds for every road in the world, from interstates to intersections, country roads to neighbourhoods.

“AI seems like an intangible technology but INRIX is taking advantage of its endless capabilities to improve transportation around the world,” said Mark Daymond, chief technology officer at INRIX. “By radically enhancing precision, timeliness, detail and coverage, INRIX AI Traffic is an evolution in traffic intelligence for connected cars and smart cities.” 

INRIX AI Traffic is powered by our new geospatial engine that uses deep learning to provide increasingly better and more accurate traffic analytics. The engine was trained on trillions of data points collected over a decade, including from connected cars, mobile phones, weather, historical traffic, incidents and more. Combing historical insights combined with real-time data, INRIX AI Traffic can identify traffic conditions with an amazing level of precision for every type of complex situation. The new processing engine also reduces latency, which means it can ingest, process and output data faster than ever before. Most importantly, INRIX AI Traffic is continually learning, so accuracy improves over time. 

INRIX has long been a pioneer in smart mobility. It was the first company to launch a crowd-sourced traffic network, the first provider of a map agonistic traffic solution with unrivalled granularity and coverage, and now, it is the first with a traffic solution built from the ground up on artificial intelligence and deep learning – laying the foundation to improve mobility worldwide.

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